COTTON USA Sponsors Largest Textile-Apparel Event in Ecuador
COTTON USA expanded its presence among the Ecuadorian textile-apparel industry by sponsoring the largest industry event in the country, the 7th Textile Macro-Business Round in Quito on May 19. Five COTTON USA licensees participated in the event, boosting business opportunities for U.S. cotton.
The event, organized by the Ecuadorian Textile Association (AITE), featured a wide range of product categories during the event, ranging from yarn and fabrics to end garments. Initial estimates suggest that more than 155 visitors attended the event, including 12 retailers from Ecuador, which held meetings with 38 Ecuadorian suppliers.
COTTON USA licensees that participated in the macro-business round were: SJ Jersey Ecuatoriano C.A., Textiles Mar y Sol S.A., Sintofil C.A., Textil Ecuador S.A. and Industria Piolera Ponte Selva S.A., among other local retailers and regional buyers.
As a sponsor, the COTTON USA brand had broad visibility throughout the event, including through logo boards, brochures, notebooks and pens distributed to participating manufacturers.