Cotton Council International’s (CCI) first "U.S. Cotton & The Golden Triangle of Spinning Profitability” seminar in Bangkok, Thailand, had 51 attendees from 17 mills. Twenty-eight executives, primarily mill owners, joined the seminar in person while 23 joined online. The presentations targeted owners, mill managers, supply chain and sales representatives that make up the “Golden Triangle” of decision-makers.
According to the results of a post-event survey, 82% of participants are very likely to purchase U.S. cotton as a result of attending. Future purchases are estimated at 75,946 bales of U.S. cotton.
Five companies indicated they would be interested in scheduling a COTTON USA SOLUTIONS™ 1:1 Mill Visit after the event, and four said they would be interested in scheduling a Mill Mastery™ Course.
Ms. Kelly Stange, Regional Agricultural Counselor, U.S. Embassy Thailand, delivered welcome remarks and nine presentations followed:
• “CCI Update by William Bettendorf, CCI Director • “Update on the Thai Textile and Garment Industries” by Yutthana Silpsanvich, Chairman, Thai Garment Manufacturers Association (TGMA) • “Global Cotton Supply & Demand” by Steve Dyer, ACSA/LDC • “U.S. Cotton Supply & Demand” by Darren Long, ACSA/ECOM • “The Golden Triangle of Spinning Profitability” by Joerg Bauersachs, CCI Technical Team Leader • “Global Transportation Situation” by Richard Cash, Country General Manager Thailand, Hapag Lloyd • “Review of U.S. Transportation Situation” by Hope Brooks, AMCOT/Staplcotn • “The Importance of Cotton Bale Management” by Dr. Muhammad Tausif, CCI Technical Team Consultant • “The Environmental Footprint of U.S. Cotton in the Manufacture of Knitted Garments” by Roger Gilmartin, CCI Technical Team Special Advisor
The group found the topics presented by the U.S. exporters very useful, and these presentations rated particularly high with those who identified themselves as the CEO/president/owners of their companies.