MEMPHIS, TENN (January 11th, 2022) –The U.S. Cotton Trust Protocol has been recognized and published in the standard mapping process by the International Trade Centre, giving brands and retailers around the world greater choice when it comes to sourcing sustainably grown cotton.
To be included in the Standards Map, an organization must address at least one pillar of sustainable development (economics, environment, social), and/or focus on ethics or quality management. As part of its core program, the Trust Protocol is focused on continuous improvement of six key sustainability metrics including land use, soil carbon, water management, soil loss, greenhouse gas emissions and energy efficiency.
By joining the U.S. Cotton Trust Protocol, members can be sure they are sourcing responsibly produced, quality fiber, and reducing environmental and social risk in their field-to-mill supply chain.
“The Trust Protocol aims to set a new standard for more sustainably grown cotton that provides brands and retailers the critical assurances that the cotton fiber used in their supply chain is more sustainably grown with lower environmental and social risk,” said Dr. Gary Adams, president of the U.S. Cotton Trust Protocol. “Inclusion in the ITC Standards Map signals to businesses and consumers that a trusted independent organization has verified this information.”
“During a time of increased supply chain scrutiny, brands and retailers face challenges in keeping track of sustainability initiatives and meeting requirements,” said Mathieu Lamolle, Senior Advisor at ITC. “We appreciate that organizations such as the Trust Protocol voluntarily submit their sustainability metrics for verification and mapping in our Standards Map database, so that companies can make better-informed decisions about certification and involvement in sustainable production of their raw materials.”
The U.S. Cotton Trust Protocol is aligned with the UN Sustainable Development Goals, recognized by Textile Exchange and Forum for the Future, and part of the Sustainable Apparel Coalition, Cotton 2025 Sustainable Cotton Challenge, Cotton 2040 and Cotton Up initiatives. To learn more about the U.S. Cotton Trust Protocol visit TrustUSCotton.org.
To learn more about ITC Standards Map visit https://www.standardsmap.org
- END -
About the U.S. Cotton Trust Protocol In a period of ever-greater supply chain scrutiny and growing demand for transparency, the U.S. Cotton Trust Protocol sets a new standard for more sustainably grown cotton. It brings quantifiable and verifiable goals and measurement to responsibly grown cotton production and drives continuous improvement in key sustainability metrics.
The Trust Protocol underpins and verifies U.S. cotton’s progress through sophisticated data collection and independent third-party verification. Choosing Trust Protocol cotton will give brands and retailers the critical assurances they need that the cotton fiber element of their supply chain is more sustainably grown with lower environmental risk. Brands and retailers will gain access to U.S. cotton with sustainability credentials proven via Field to Market, measured via the Fieldprint Calculator and verified with Control Union Certifications.
The U.S. Cotton Trust Protocol is overseen by a multi-stakeholder Board of Directors comprised of representatives from brands and retailers, civil society and independent sustainability experts as well as the cotton-growing industry, including growers, ginners, merchants, wholesalers and cooperatives, mills and cottonseed handlers.
About International Trade Centre
ITC is the joint agency of the World Trade Organization and the United Nations. ITC assists small and medium-sized enterprises in developing and transition economies to become more competitive in global markets, thereby contributing to sustainable economic development within the frameworks of the Aid-for-Trade agenda and the Sustainable Development Goals of the United Nations.
Media Contact: Janice Walters, janice.walters@hkstrategies.com; +1 (571) 527-9840
Visit us online at TrustUSCotton.org.
Follow us at: https://twitter.com/trustuscotton https://www.facebook.com/trustuscotton/ https://www.instagram.com/trustuscotton/ https://www.linkedin.com/company/responsibleuscotton/